Icon Design for Fergusson Winery
2022 Sauvignon Blanc wine bottle from Ferguson Wine, Yarra Valley, displayed with a glass of wine, fresh grapes, and autumn leaves on a rustic table.

Brand Identity & Website Design

Fergusson Winery is an authentic family-owned-and-operated Yarra Valley winery, producing beautiful drops from vines that are more than 50 years old. Seeking a refresh of their brand, we underwent an initial brand audit and landed on a simple, yet powerful thought: The Fergussons have a beautiful connection to their land, and when their wine is shared, it cultivates togetherness.

From here, we were inspired and took a phased approach to bring every element and touch-point of the brand to life, starting with a custom colour palette, website design and photography; then moving to spatial design working alongside an architect to bring their brand identity to life, both physically and virtually.

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Sector:
Food + Beverage

Scope:
Brand Identity
Brand Strategy
Tone of Voice
Logo Design
Packaging Design
Brand Guidelines

Rebrand for Fergusson Winery
Website Design for Fergusson Winery
Packaging Design for Fergusson Winery
Digital Marketing for Fergusson Winery
Brand Design for Fergusson Winery

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